SaaS Lead Scoring, Done For You
Your team should spend time on the leads most likely to convert, not guess. Bigstream builds lead scoring that ranks users on what they actually do in your product, so sales and success focus where it counts.
Everyone is a “lead.”
Almost none are ready.
Most SaaS teams treat every sign-up the same, or score them with arbitrary points. A pricing-page visit, an email open, or a senior job title looks useful on a dashboard and tells sales almost nothing.
Real buying intent hides in product behavior. Warm accounts sit unnoticed while reps chase users who will never convert.
What we build
Lead scoring that reflects how people actually adopt your product.
Behavior-based scoring
Signals that predict conversion, not just opens and page views.
A small model people trust
A few strong signals weighted to match real adoption.
Automated routing & handoff
Send sales-ready leads to the right team with context.
Ongoing tuning
Keep the score accurate as your product and data change.
How we work
Audit signals
Find signals that precede conversion.
Prioritize signals
Choose the few behaviors worth scoring.
Design the logic
Weight signals and set a clear threshold.
Build & route
Build on your stack and wire the handoff.
Refine & expand
Measure lead quality and improve after proof.
You end up with scoring you understand and own, not a black box.
Your tools, not ours
We build on the stack you already run. No forced migration, no lock-in. You keep ownership of everything we set up.
Ready to focus on the right leads?
If your team is guessing which users matter, let’s build scoring that surfaces the accounts worth their time.